BBC Studios

Kids & Family X Kidscreen

Client:

BBC Studios

Year:

2024

Scope:

Visual Identity

,

Social Content

,

Guidelines

BBC Studios Kids & Family Kidscreen 2024 — large scale wall mural featuring Hey Duggee, Rafi the Wishing Wizard and character illustrations from BBC Kids & Family productions
Batch.Works logo over a photo of a box of 3D printed objects
BBC Studios Kids & Family Kidscreen 2024 — Bluey branded outdoor banner on building exterior showing modular identity system applied to event signage for Annecy International Film Festival
BBC Studios Kids & Family Kidscreen 2024 — Bluey branded outdoor banner on building exterior showing modular identity system applied to event signage for Annecy International Film Festival
BBC Studios Kids & Family Kidscreen 2024 — animated geometric shapes from modular graphic design system on coloured backgrounds

The annual Kidscreen Summit in San Diego and the Annecy International Animation Film Festival, hosted by leading publication Kidscreen – a key event for BBC Studios Kids & Family.

BBC Studios Kids & Family Kidscreen 2024 — animated brand identity digital banner featuring character icons and Kids & Family logo on light blue background
BBC Studios Kids & Family Kidscreen 2024 — Instagram post designs showing modular brand system applied to social content with character illustrations
BBC Studios Kids & Family Kidscreen 2024 — Instagram post designs showing BBC Studios Kids & Family brand identity applied to Kidscreen event social media content
BBC Studios Kids & Family Kidscreen 2024 — Marriott Grand Ballroom event space branding with large scale Kids & Family identity system and character murals
BBC Studios Kids & Family Kidscreen 2024 — modular graphic tile in teal with white geometric shapes from brand identity system
BBC Studios Kids & Family Kidscreen 2024 — playful eyes graphic tile in orange from modular BBC Kids & Family brand identity system
BBC Studios Kids & Family Kidscreen 2024 — animated brand guidelines document spread showing identity system rules and logo usage on white background

Project Description

I was tasked with creating an overarching, B2B visual identity for Kidscreen 2024 that could be used across multiple markets and various consumer touch points.

Inspired by the iconic BBC blocks, we created a playful, modular and cohesive design system that utilises graphic shapes and colours from the BBC Kids & Family productions.

Creative Director: Martin Duhovic

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